Allie started lazy balm when her skin was in big need for some moisturizer. Between hot morning showers, frigid New York City winters, stuffy MTA commutes, dry office air, and sweaty gym sessions, her skin was taking a beating. It started with her being lazy from lugging all her lip balms, hand lotions, body lotions and other miscellaneous skincare products around in her bag and she got too tired of the lotions not working on her skin. She was constantly reapplying lotion and it basically felt like I didn't put anything on. It felt like a gross, moist, slightly greasy film that she was putting on herself. Being a DIYer she set out to look for better, more natural ingredients to put on herself. And that was how Lazy Balm began.